Tsogo Sun Gaming is synonymous with out-the-box thinking, marketing-centric ideas and highly strategic partnerships. Our innovative thinking and best-of-breed partnerships have paved the way for many renowned world-class events to be showcased at our properties.

This has successfully placed us at the forefront of the events industry while also resulting in quality footfall and repeat visits at each of our casinos throughout the year.

Club Festival

One of Tsogo Sun Gaming’s success stories is Club Festival, our highly innovative loyalty programme which rewards members for each interaction they have with our properties.

The success of the Club Festival programme lies in the fact that members receive substantial benefits as soon as they sign up, as well as further incentives, exclusive promotions and special offers throughout their journey with us.  We also reward our members for their activity both on and off the gaming floor, making effective use of the latest technologies, such as e-host.

Maintaining personal relationships with each of our members is a dedicated effort which is achieved by tracking their behaviour on our properties and interacting with them in a targeted and customised manner. This ensures that their personalised communication is based on their interests and directly linked to their activities on property.